Gretchen wanted a page where fans could easily connect with her and find out where she’d be appearing. The website is a simple one-page ‘Apple-inspired’ design that lets fans keep up with Gretchen and her latest happenings. The integrated Instagram feed ensures there is always something new for visitors to see and helps with SEO.
The page will undergo a complete redesign in early 2023.
This site is built on the WordPress framework.
Eagle Paragliding is the largest paragliding company in the US – and one of the largest in the world. The old Eagle Paragliding site was not laid out intuitively. Because it was not easy to navigate, it was difficult for site visitors to book services, purchase products, or request information. For the redesign, we concentrated on easy to use navigation. Placing information where users expected to see it made it easy for them to accomplish tasks like making purchases and booking lessons.
Additionally, we concentrated on information architecture for products in the online store – ensuring users could find the products they were looking for.
This site is built on the WordPress framework.
The House of Fleetwood site was created to unify all of Mick Fleetwood’s brands – and put them all in one easy-to-find place.
The site concept and initial build out were done by Hawke Media, Los Angeles. However, I met with Blain and the Hawke Media team regularly to provide input regarding usability, overall aesthetics, and search engine optimization (SEO). I also created all site copy and performed extensive work in Photoshop.
Hawke Media handed Mick’s team the initial build in late 2022, and since then I have been responsible for development and maintenance of the site.
This site is built on the WordPress framework.
Mick’s House of Fleetwood is a new lifestyle brand by Mick Fleetwood.
I was originally approached by Kells to help update and maintain the original Mick’s House of Fleetwood website that was built using the Big Commerce framework. I overhauled the information architecture and created product descriptions in order to make products discoverable. However, after discussions with Kells and Blain, it was determined that the best course of action would be to abandon the old site and put all efforts into the new site that was being designed and developed by Hawke Media, Los Angeles.
The site concept and initial build out were done by Hawke Media, Los Angeles. However, I met with Kells, Blain, and the Hawke Media team regularly to provide input regarding usability, overall aesthetics, and search engine optimization (SEO). I created all site copy (including product descriptions) and performed extensive work in Photoshop.
The site has been on hold since mid 2022.
This site is built on the Shopify framework.